So you’ve installed your blogging software, you know what categories you want to use to take away the guesswork, and you have a list of about 20 blog post ideas.
What now?
That cursor is blinking on your computer screen, waiting for your wisdom. It may feel difficult if your brain is screaming, “hey you! You’re not a writer!”
Don’t let that evil little voice win. Even if you don’t write for a living, you can still write successful blog posts that drive traffic to your site and aid with conversion.
Here’s the secret to get started writing: separate your drafting stage from your editing stage. This means that you write and write and write without going back and thinking, “wait, that didn’t sound right.” One of the best analogies that I have heard about good writing is to conduct the drafting stage like a torrid love affair: heated, messy, all-consuming. Then, conduct the editing like a divorce lawyer: going over all the facts and the details to see if they all add up.
You wouldn’t want a divorce lawyer refereeing your infatuation stage with your latest flame, would you?
Shameless plug: You could always hire me to write your blog posts.