by Franke Santos | 5 Jan 2016 | Uncategorized
Just because. Lots of stuff to talk about, including knitting, race, personal improvement, geeking out about tools, Los Angeles and of course, knitting. What I want this blog to be I have no idea. Seriously. Some people start a blog with an idea in mind...
by Franke Santos | 19 Mar 2012 | Uncategorized
These are two homophones that are frequently confused. Stationary means something that’s in place, rooted, like a tree. Stationery is fine writing paper, the kind used to write important letters. (I have seen sellers of stationery spell it with an A, which...
by Franke Santos | 15 Mar 2012 | Uncategorized
There are certain homonyms that trip me up. Usually, I can tell the difference between them, but rein and reign is one I tend to have trouble with. So I had to come up with a mnemonic to remember the difference between them. Rein is the leather strap attached to a...
by Franke Santos | 15 Feb 2012 | Uncategorized
Click here for a great post about how your online presence drives people into brick-and-mortar stores. Source: John Jantsch of Duct Tape Marketing, one of the best marketing podcasts around.
by Franke Santos | 26 Jan 2012 | Uncategorized
You’re the sales manager of a multi-line powersports dealership. You’ve been told you need a website and a blog. You’ve successfully set that up, but now what? You may be drawing a blank on what exactly you can write about beyond your...
by Franke Santos | 28 Oct 2011 | Uncategorized
A good copy editor is more than just a good speller and grammarian. A good copy editor is a subject matter expert (or is willing to become one) and a good writer. Here are just a few things to look for when hiring a copy editor: A good speller and grammarian (yes, the...